From Colombia Tech Fest to My New Role: Lessons in Building What Actually Matters

Coming back from Colombia Tech Fest last week, and it came at an interesting time. I recently stepped into the Head of Operations role at JustPaid, where I've been working since the early days. The conference gave me good perspective on how other companies handle scaling challenges and what the next phase of growth might look like.

Being around founders and operators at different stages was valuable for thinking about where we're headed and what we might need to adjust as we continue growing.

From Founding Team to Head of Operations

Walking into Colombia Tech Fest as someone who's helped build JustPaid from the ground up gave me a unique perspective. I wasn't there to learn how to start building processes—we've already done that. I was there to understand what comes next when you've established solid foundations and need to scale them intelligently.

The conversations I had were incredibly validating. Many of the approaches we've taken at JustPaid: being intentional about culture from day one, building processes that actually serve the team rather than just checking boxes, were echoed by successful founders who'd scaled much larger than us.